#IM PRO MAKEUP SKIN#
#IM PRO MAKEUP PROFESSIONAL#

The answers for this could be that commercial is easier to find, habit, loyalty, or maybe changing brands is just too confusing and better the devil you know.

#IM PRO MAKEUP PROFESSIONAL#

So why buy commercial if professional is so much better? So to put it very simply, the higher the pigment the better the product is likely to be.

Pigment gives you the colour, the coverage and the staying power. Pigment percentages in professional products can range up to 85% higher than in some commercial lines. Despite some beliefs, we do have bills and the need to eat too. I kid you not! This allows for the makeup artist to earn a living as well. When the cost vs longevity are weighed up, they are also often cheaper than supermarket brands too. Most professional brands (especially those NOT sold commercially) can also be slightly cheaper than department store brands. To achieve all these needs, professional brands need much higher pigments and quality of ingredients. Our brand choices can alter our reputation in the industry, so the right products are crucial. These qualities ensure our clients are as happy as possible. and most importantly – reflect correctly in film and photos.give good coverage without looking heavy.durable under strong stage and photographic lighting.To attract these professionals, the products must be:

Professional makeup brands however, are designed to be used by makeup artists for photography, catwalk shows, weddings, movies, TV, theatre and other generally filmed occasions. Professional Makeup – designed for a purpose That brand is doing exactly what you want and need it to do and therefore is good value for money for you. If you love the products you buy from your supermarket or department store, then there is nothing wrong with using them. Saying this, however this does not mean that a commercial product is of lesser value to the client. It is a bit of a cosmetic world secret that if the product is designed to only last a few hours, you will use more through the day by touching up. This is how business works, in most industries really. This allows the manufacturers to lower production costs by using less pigment, and more fillers, thickeners and other, often cheaper ingredients. They need their customers to love their products, use and buy as much of them as possible for their business to grow.īecause the everyday consumer is generally not often in the photographic spotlight and they are more accustomed to touching up their makeup throughout the day, their makeup does not need to have the staying power, or photo-reflection of professional products. These products are designed to smell nice, look good, feel good, be easy to use and generally be as appealing to the consumer as possible.

#IM PRO MAKEUP SKIN#

These brands supply products, ranging from cheap to insanely not cheap, for all skin types. People who want to look good every day, whether it be at work, for their special occasions, or whatever the reason us women wear makeup. Most commercial makeup lines (brands sold in supermarkets and department stores) are designed for the everyday customer. Commercial Makeup – for the everyday customer If your makeup matches your skin tone in person, yet looks pale in photos, I can tell you, it ain’t the colour… it’s the product. The crazy thing is, they then go out and buy a foundation several shades darker because they think they got the wrong colour. As a Makeup artist and trainer, I’m always hearing stories of people complaining about their makeup looking white in their photos.

Im pro makeup